Web and TV series promotes city's attractions, outdoor amenities, and eateries 

LITTLE ROCK, Ark. (July 28, 2023) — The Little Rock Convention & Visitors Bureau (LRCVB) announces a new web and television series, Traveling with Denella Ri'chard, highlighting Little Rock. The syndicated series will begin airing July 29, 2023 weekend in multiple national and international markets. 

Traveling with Denella Ri’chard is a lifestyle and culture series that takes viewers on immersive journeys to some of the world’s most intriguing and memorable locations. In this episode, the show's host, Denella Ri'chard, will share her captivating journey as she explores Arkansas's capital city.  

“Denella's authentic approach to travel resonates with people from various backgrounds, making her an ideal partner for us and our goal of reaching national and international attention for our city,” said Little Rock Convention & Visitors Bureau Vice President of Marketing, Communications & Community Engagement Kasey Summerville. “The Little Rock Convention & Visitors Bureau looks forward to welcoming travelers from near and far who’ve learned about our city through Denella’s segment,” she added. 

The Bureau's partnership with Denella Ri'chard stemmed from the LRCVB’s 10-year Tourism Master Plan for Little Rock, which has been instrumental in guiding efforts to promote the city as a top leisure travel and convention destination. The Ri’chard collaboration aligns with the Bureau’s goal of exploring new avenues in reaching diverse audiences across the country and world. 

The episode is set to air the weekend of July 29th. The show airs on various ABC, CBS, NBC and CW affiliate stations, as well as streaming platforms GFNTV, GoTraveler, and Tubi. SHOW LINK: Little Rock, Arkansas - Traveling with Denella Ri'chard - GFNTV 

To learn more about the series Traveling with Denella Ri’chard visit travelingwithdenella.com . 

ABOUT THE LITTLE ROCK CONVENTION & VISITORS BUREAU 

The Little Rock Convention & Visitors Bureau (LRCVB) is the official destination marketing organization for the City of Little Rock, charged with marketing and selling the city as a meetings, sports and leisure travel destination. The LRCVB also manages the Statehouse Convention Center, Robinson Center, River Market Ottenheimer Hall and outdoor pavilions, First Security Amphitheater, and multiple parking facilities. The LRCVB is primarily funded by a lodging and prepared foods tax. For more information, visit www.littlerock.com.