Mon July 10, 2023

By Jeff Smithpeters

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Speeding Slows You Down campaign to start on Arkansas roads July 17 with NHTSA, Arkansas police teaming up

Arkansas State Police National Highway Traffic Safety Administration Colonel Mike Hagar Speeding Slows You Down Campaign
Speeding Slows You Down campaign to start on Arkansas roads July 17 with NHTSA, Arkansas police teaming up

July 10, 2023

This summer, the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) is teaming up with Arkansas law enforcement to keep drivers and passengers safe by raising awareness about the dangers of speeding and urging drivers to obey speed limits. From July 17 through July 31, law enforcement officers will be on higher alert for speeding vehicles while participating in the Speeding Slows You Down campaign. If you’re pulled over for speeding, you can expect to be issued a ticket for breaking the law.

Not only is speeding illegal, it’s deadly. In 2020, speeding killed 11,258 people, accounting for more than one-quarter of all traffic fatalities. Tragically, there was a dramatic increase (17%) in speeding-related fatalities from 2019-2020, with a projected 5% increase from 2020-2021. NHTSA and Arkansas law enforcement officers remind drivers that, no matter how experienced you are as a driver, ultimately, Speeding Slows You Down.

Much like impaired driving, speeding is a selfish choice that can have deadly consequences for the driver, vehicle passenger, and pedestrians. Speeding reduces a driver’s ability to steer safely around another vehicle, a hazardous object, or an unexpected curve. Even the safest cars with the newest technologies are limited in reducing the odds of a crash and the injuries or death that may result.

“Speed limit signs are not suggestions. They are the law,” said Arkansas Public Safety Secretary Colonel Mike Hagar. “They are posted for the safety of the driver and others on the road. If you’re killed in a crash, or if you kill someone else, there’s no second chance. Speeding just isn’t worth the risk.”

According to NHTSA, local roads are more dangerous than highways for speeders: In 2020, 87% of all speeding-related traffic fatalities on American roads occurred on non-interstate roadways.

Additionally, young drivers and motorcyclists are especially susceptible to high speeds, and they represent the largest demographic involved in speeding-related crashes. In 2020, 27% of males ages 18-44 and 17% of female drivers ages 18-34 involved in fatal crashes were speeding.

Alcohol and weather also increase the likelihood of a crash while speeding. In 2020, 37% of the drivers involved in fatal crashes were speeding and had a blood alcohol concentration (BAC) of .08 or higher, compared to 17% of non-speeding drivers. The chances of a crash on wet roads also increases drastically when a vehicle is speeding. 

Whether it’s the type of roadway, weather conditions, age of the driver, or impairment, speeding is dangerous for everyone involved. Don’t risk it, obey the posted speed limits and avoid the consequences. Remember, Speeding Slows You Down.

For more information, please visit www.nhtsa.gov/risky-driving/speeding or call the Arkansas Highway Safety Office at (501) 618-8136. For more on Arkansas’ ongoing Toward Zero Deaths campaign to eliminate preventable traffic fatalities, visit www.TZDArkansas.org

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